2017 - Franco Angeli
Articolo
Versione Digitale
Marketing in an experiential perspective : Toward the Experience Logic
7-14 p.
Fa parte di
Mercati e competitività : 2, 2017-
Informazioni
Codice DOI: 10.3280/MC2017-002001
ISSN: 1972-4861
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- Reviews
- Errata corrige Mercati & Competitività 2017, 1.