Dream Merchants& HowBoys : Mavericks, Nutters and the Road to Business Success

they worked. Gibbons, a distinguished madman himself, keeps you hooked with his humour and wit, but never straying from the point of it all. That we can learn from these mavericks. That we can put a little madness into our daily grind. Heck yeh. Steal their ideas! Why should they be famous and not you? Dream Merchants and Howboys may just be the most unconventional business book ever written and firmly cements Gibbons' reputation as the P.J. O'Rourke of business. [Publisher's Text]

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