a Article Pucci, Tommaso | Rabino, Samuel | Faraoni, Monica | Zanni, Lorenzo Does brand market value affect consumer perception of brand origin in the purchasing process? The case of Tuscan wines PDF 2017 - Franco Angeli Fait partie de Mercati e competitività : 1, 2017 Options d'usage Télécharger | Copier/coller | Impression Télécharger | Copier/coller | Impression EUR 15,40 TVA exclue
c Chapitre Santini, Cristina | Zampi, Vincenzo | Faraoni, Monica Wine Clubs as a Marketing Tool for Segmenting Customers, Building Winery Loyalty and Image : Some Empirical Evidence PDF 2008 - Firenze University Press Fait partie de Proceedings of the 11th Toulon-Verona international conference on quality in services : higher education, health care, local government, tourism, banking : University of Florence, Dipartimento di scienze aziendali, 4-5 September 2008. - ( Proceedings e report ; 44)