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Brooks, William T. | Brooks, William P. G.

Playing Bigger Than You Are : How to Sell Big Accounts Even if You're David in a World of Goliaths

2009 - John Wiley et Sons Ltd.

240 p.

salespeople or contend on economy of scale and purchasing power, that doesn't mean you can't compete. The secret is Playing Bigger Than You Are . [Publisher's Text]

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