2009 - Vita e Pensiero
Article
Digital Version
Editorial = Editoriale
P. 3-6
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Informations
Code DOI : 10.1400/209539
ISSN: 2283-6624
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Dans le même fichier
- Editorial = Editoriale
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- Documents
- Doc. 1 : advertising as a unique field : overview and connections among advertising topics and theories
- Doc. 2 : compilation of theories & theoretical concepts and selected references
- Doc. 3 : introduction to the phenomenon of advertising
- Recensioni