Buying, renting, and sharing : investigating new forms of acquisition
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To buy or to rent? : an experimental study on the antecedents of consumers' acquisition-mode decisions
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Making Decisions under the Background Effect, the Attraction Effect, and their Interaction
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Mercati e competitività. Fascicolo 1, 2009 EUR 12.65
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Le ricerche sui comportamenti di acquisto online : l'orientamento edonico e utilitarista
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Persuasione senza menzogna. Un'analisi empirica dei processi decisionali
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