2013 - Franco Angeli
Fascicolo
Versione Digitale
Mercati e competitività : 1, 2013
P. 1-174
-
Informazioni
ISSN: 1972-4861
-
Nello stesso fascicolo
- Editoriale
- Inter and Intra Organisational Consequences of Business Relationships
- Intra- and Inter-organizational Effects of a CRM System Implementation
- Value Logic Interactions : Perspectives on Logistics Service Provider-client Relationships
- Discontinuity in Interaction : Findings from Two Cases in the Italian Context
- B2B vs. B2C : an Empirical Attempt to Bridge the Gap.
- Storytelling e Web Communication
- Giovani consumatori e nuovi media : una generazione di nativi digitali?
- Ridurre il rischio percepito e generare fiducia nello shopping online attraverso gli User Generated Content
- Recensioni