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Shaheen, F.A. | Rashid, Mudasir | Kachroo, Mohammad Mubashir | Sultan, Abid

Agriculture Branding and Market Intelligence: Insights for Sustainable Growth

2025 - New India Publishing Agency

148 p.

Agriculture plays a crucial role in global economies, providing food security, employment, and economic stability. However, with the advent of digital technology, evolving consumer preferences, and market fluctuations, traditional agricultural marketing strategies are no longer sufficient. To ensure sustainable growth, the sector must embrace branding, market intelligence, and innovative marketing strategies. Agri. Branding and Market Intelligence: Insights for Sustainable Growth is a comprehensive exploration of these evolving dynamics, offering in-depth insights into the future of agricultural marketing

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