2010 - Blackwell
ID: 6270555
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Corporate Strategy in Construction : Understanding Today's Theory and Practice
336 p.
that exist to conduct strategic analysis and decision-making. By analysing case studies, Corporate Strategy in Construction: Understanding today's theory & practice demonstrates how vital lessons can be learnt from other industries by benchmarking practices and developing alternative ways of delivering value to clients. A key message of the book is that construction organisations can, with a better appreciation of strategic management, increase their potential to innovate and create sustainable competitive advantage. [Publisher's Text]
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ISBN: 9781444318760
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