Transgenerational approach focused on Generation Z and Generation Alpha to current consumption of mobile applications

P. 132-154

• Chapters from the same volume (available individually)

  • Prólogo
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  • El efecto Netflix : los contenidos originales que triunfan entre los adolescentes y los jóvenes de la Comunidad Autónoma Vasca y Navarra
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  • Screen time during Covid-19 pandemic and children's health concerns
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  • Imaginario de la marca Nike : niños, deporte y sociedad
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  • Content analysis of what I eat in a day videos on TikTok
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  • Audiencias juveniles : La casa de papel : de la narrativa lineal al universo transmedia
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  • Cómo generar conciencia medioambiental en niños de educación inicial (educación primaria) a través de una estrategia de contenido transmedia : el caso del Colegio Menor de Quito (Ecuador)
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  • Slow fashion for children : parents' dilemma regarding sustainability, price, ethics and children's upbringing
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  • Consuming the body image : young children's perceptions of body portrayals in television advertising
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  • Transgenerational approach focused on Generation Z and Generation Alpha to current consumption of mobile applications
  • A paradox machine : gendered history of Japanese magical girl animation
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  • ¿Cómo sensibilizar a los jóvenes en la recepción de la desinformación y educar una competencia mediática en aula?
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  • Generation Z's consumer activism and their perception towards brand activism
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• Information

  ISBN: 9788411701525

  Permalink: https://digital.casalini.it/5577486

  DISCIPLINES

  • Social interaction