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Chrystal, Paul

The History of Sweets

2021 - Pen and Sword

144 p.

  • We all know our sweets. We all remember sweets andndash; objects of pure delight and the endless cause of squabbles, fights even, hoarding and swapping; a chance to gorge, suck, crunch and chew. But theyandrsquo;re by no means just a nostalgic thing of days past, and itandrsquo;s not only children who love and devour sweets andndash; gobstoppers, bulls eyes, licorice, seaside rock, bubble gum and the like; grown-ups of all ages are partial to a good humbug, or a lemon sherbet or two andndash; in the car, (annoyingly) at the cinema or while out walking andndash; wherever and whenever, the sweet is there, the sweet delivers and the sweet rarely disappoints.Sweets then are ubiquitous and enduring; they cross age, culture and gender boundaries and they have been around, it seems, forever. This book tells the story of sweets from their primitive beginnings to their place today as a billion pound commodity with its sophisticated, seductive packaging and sales, advertising and marketing. It explores the peopleandrsq
  • uo;s favorites, past and present; but there is also a dark side to sweets andndash; and this book does not shy away from the deleterious effect on health as manifested in obesity, tooth decay and diabetes. It delves into sweet and candy shops in supermarkets and markets, retro sweet shops, fudge makers, vintage sweets online, sweet manufacturing, chocolate, the grey line between sweets and andlsquo;medicinesandrsquo; ancient and modern. It goes round the world sucking, licking and crunching sweets from different countries and cultures and it examines how immigrants from all nations have changed our own sweet world. [Publisher's text].
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