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Erriu, Elisa | Mazzoleni, Mario

Dreams, projects and desires : the Copan genes

2019 - Franco Angeli

145 p. : col. ill.

  • The book deals the Copan story, that is rather unique in its genre. In the hope of offering food for thought for those who aim to take on entrepreneurial projects, the book expounds a different business style, which in addition to various strategies, logic, and tools which, in time, gave Copan the chance to develop and leverage on what the three leaders and many co-protagonists were able to achieve. [Publisher's text]
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