L'approccio transmediale all'entertainment branding

2018 - Armando

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L'approccio transmediale all'entertainment branding

2018 - Armando

P. 41-67

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Transmedia 2.0 : brand, storytelling ed entertainment. - ( Transmedia)

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DOI: 10.1400/273297

Permalink: https://digital.casalini.it/10.1400/273297
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