Ivan Preston memories

P. 101-104

• Articles from the same issue (available individually)

  • Editoriale = Editorial
    Get article
  • Is two better than one? : the impact of cross-media print and Internet advertising in Germany
    Get article
  • Mental processes across cultures : implications for branding and communication
    Get article
  • Different routes to judgment formation
    Get article
  • Total business communication : theoretical approach and principles of governance
    Get article
  • Ivan Preston : a master of doctrine and humanity
    Get article
  • Preston, professor and anti-puffery crusader : dies at 79.
    Get article
  • Ivan Preston memories
  • Recensioni
    Get article

  Show more
• Information

  DOI: 10.1400/209566

  ISSN: 2283-6624

  Permalink: http://digital.casalini.it/10.1400/209566