a Article Cui, Yubao | Cacciolatti, Luca | Woock, Patrick | Liu, Yinghua | Zhang, Xuehe A qualitative exploratory investigation on the purchase intention of consumers affected by long-term negative advertising : a case from the Chinese milk sector PDF 2016 - Franco Angeli Is part of Economia agro-alimentare : XVIII, 3, 2016 Permissions Download | Copy/paste | Printing Download | Copy/paste | Printing EUR 11.00 VAT Excluded