Business history as business : the business historian facing the rise of corporate heritage

5-15 p.

• Artikel aus derselben Ausgabe (einzeln erhältlich)

  • Business history as business : the business historian facing the rise of corporate heritage
  • Customer perception of brands' heritage : synthesis and perspectives
    Artikel abrufen
  • "For most of its history, that was not the case" : the importance of corporate archives in the use of past strategy
    Artikel abrufen
  • Managing organizational discontinuity in a corporate museum : case study of the Polish Vodka Museum
    Artikel abrufen
  • The present (and future) value of the past : Heritage marketing strategies within long-lived firms of Made in Italy
    Artikel abrufen
  • An invisible heritage : company books and "bookhood" in the Italian case
    Artikel abrufen

  Mehr anzeigen
• Informationen

  DOI: 10.3280/ISTO2023-047001

  ISSN: 1590-6264

  Permalink: https://digital.casalini.it/10.3280/ISTO2023-047001