2017 - Franco Angeli
Fascicule
Digital Version
Mercati e competitività : 4, 2017
P. 5-179
-
Informations
ISSN: 1972-4861
DISCIPLINES
-
Dans le même fichier
- Bibliometric literature review : an opportunity for marketing scholars
- Predict excessive use of Massively Multi-Player Online Role-Playing Games : the role of social anxiety and identification with the character
- Consumer attitude toward reshoring : related effects and relevant boundary conditions
- Social media and firm performance : the voice of managers in European contexts
- Trends in marketing studies : a longitudinal analysis of leading Italian academic journals (2005-2015)
- The employability of marketing graduates in the era of digitalisation and globalisation
- Disclosing the dark side of value processes in business relationships
- Empirical evidence of Entrepreneurial Marketing Orientation from Italian firms
- Book Reviews